From Ron Jones, Chairman of Dawn Food Products, Inc.

Best wishes to customers and vendors from the Dawn family for a happy and healthy 2001. We are looking forward to this new year, even with some of the perilous predictions from some sectors of our economy.

When you know your business and it's your only business, you can focus on the important aspects and strive for continuous improvement in this area. For Dawn, our only business is serving the baking industry. From the first call that's received at the start of our business day for Dawn products, to the time we send out the invoice, our goal is to make this the best part of your day--the time you spend with Dawn.

There are only a few companies that serve the industry as completely as does Dawn, and there are even fewer companies whose entire efforts are directed to your success. We like bakery--we know bakery, and we are getting better every day at serving bakery.

If we don't meet or exceed your expectations, be sure to let us know. We try real hard to build relationships and trust supported by dependable services and quality products. That is what I look for and what we strive to achieve.

Sure, I can always find someone to sell me something for less, but when I pay a fair price to do business with people who are working for my success, that's who I want to do business with, and I hope you do, too.

That's Dawn. That's us.