Consumer Demands Driving Global Bakery Innovation

Oct 16, 2018, 11:27 AM by Jamie Dittenber
By Joanie Spencer

MUNICH — The digital access afforded to consumers brings the world to their front door, literally and figuratively. And that means global influences are infiltrating bakery product trends and development.

Product mash-ups are crossing international regions as well as product makeup (hello, Cronut). At iba, held Sept. 15-20 in Munich, bakers took note of international trends for inspiration as well as camaraderie when taking note that many consumers have similar concerns regardless of what corner of the world they call home. 

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