Black History Month Profile: Jocelyn Delk Adams

Feb 8, 2021, 10:01 AM by Dawn Foods
black history month

A woman of many titles, Jocelyn Delk Adams is both the founder and brand ambassador of the blog, Grandbaby Cakes. She is a blogger, an author, and a national television personality who has appeared on the TODAY Show, Good Morning America, Dr. Oz, The Rachael Ray Show, and more. But before Jocelyn found her path to the kitchen, her job was centered on producing both university and corporate events.

Coming from a family of bakers, Jocelyn didn’t realize she had the “baking” gene until she was in her 20s. It wasn’t until her early 30’s that Jocelyn started her blog, inspired by her grandmother, Maggie. While Maggie, also known as “Big Mama,” develops her own recipes, Jocelyn’s blog is focused on taking her family recipes and adding her own modern spin to it. Jocelyn’s hope is “to inspire a new generation of bakers and cooking enthusiasts to learn kitchen skills and not feel guilty about enjoying dessert.”

In September of 2015, Jocelyn’s first cookbook was released, Grandbaby Cakes. Her hope is that “Grandbaby Cakes will continue to deliver inspired recipes shaped by the past but reinvented for the present which will encourage new generations of dessert enthusiasts to learn how to bake and create new family memories for years to come.” In 2016, Grandbaby Cakes won the Gourmand World Award for the USA’s best blogger cookbook.

Following suit with her sharing family recipes tradition, Grandbaby-cakes.com has an “I Got It from My Grandma” section on their website which encourages sharing your own recipes that have been handed down over the generations. Not only does Grandbaby Cakes want followers to share their recipes, but they also want to hear about the stories behind them. Each month, Grandbaby Cakes selects different recipes, shares them on their blog, and gives them a modern twist.

Today, Jocelyn is still blogging and posting on her Grandbaby Cakes page. She has also accumulated an Instagram following of 206K followers on her grandbabycakes account, one of which is Dawn Foods Global. Through her social media platforms, her Grandbaby Cakes blog, and her cookbook, Jocelyn can inspire bakers of all ages to celebrate tradition while also being modern enough to keep up with the times.