DAWN FOODS OPENS MEXICO CITY INNOVATION STUDIO TO BOLSTER CUSTOMER COLLABORATION

Feb 24, 2022, 07:54 AM by Dawn Foods
Dawn Foods Mexico City Innovation Studio Opening

 

Dawn’s Innovation Studio designed to inspire creativity, encourage innovation and strengthen collaboration

Mexico City, MX. (February 24, 2022) – Dawn Foods, a global leader in bakery manufacturing and ingredients distribution, today announced the opening of its Innovation Studio in Mexico City. The studio, which is the first of its kind in the company’s Latin America region, is another example of Dawn’s commitment to being the choice partner for bakery success.

Designed as a multi-use facility, the 3,200-square-foot Innovation Studio supports the development, testing, and optimization of Dawn ingredients, along with the equipment and infrastructure to provide training opportunities for bakery technicians. The studio showroom will double as a product demonstration location and multimedia studio to showcase Dawn’s industry-leading products, application ideas, and support customer needs. 

“The Innovation Studio is a place where Dawn customers can receive hands-on training on our products and have the opportunity to work directly with our ingredients experts and research and development teams to create solutions to grow their business,” said Emilio Castillo, President, Dawn Latin America. “The demand for Dawn products is growing throughout Mexico, Central America, South America, and the Caribbean, and we are excited to introduce a state-of-the-art space where inspiration and innovation come together to benefit our customers.”

In addition to product development, Dawn experts will work with customers at the studio on local and global trends, optimizing regional flavors, category management, operational efficiencies, and emerging technology.   

Similar to Dawn’s Innovation Studio at its headquarters in Jackson, Michigan, the Mexico City Innovation Studio will include a dedicated kitchen, R&D lab, and collaboration space. The studio will be open to customers beginning March 7.

About Dawn Foods

Dawn Foods is a global leader in bakery manufacturing and ingredients distribution. As the partner of choice for inspiring bakery success every day, Dawn Foods is committed to delighting its customers around the world with the partnership, insights, innovations, bakery products and expertise that empowers them to achieve their aspirations. Headquartered in Jackson, Michigan, Dawn Foods has more than 4,000 Team Members globally and provides high-quality bakery products to more than 50,000 customers located in more than 100 countries. For more information about the company, its products, and its culture, please visit www.dawnfoods.com/mx and follow Dawn Foods LATAM on Facebook, Instagram, and LinkedIn.