Family Company

From our family to families around the world

Dawn started as a family business. And no matter how large we grow, family is still at the heart of how we think, how we treat our customers and how we treat each other. Here’s a quick look at our family and their history of dedication to serving you and your business.

A Century of Baking and Innovation

Ingredients are at the heart of who we are – it’s where we started 100 years ago. Within just a few years, more than 50 bakeries were using Dawn donut mix throughout the Midwest. Bakers recognized that Dawn had something special – a donut recipe that produced delicious, consistent, high performing donuts every time. 

100 years later, Dawn creates much more than donuts.  We have more than 4,000 products made to inspire bakers around the world to create sweet moments.  Our team is full of more than 5,000 passionate people across 105 countries dedicated to helping you succeed.

From our first donut mix to the innovative, on-trend products of today, Dawn ingredients and partnership stand for trusted quality, proven performance, and timeless taste.

Ron Jones
A champion of customer satisfaction throughout his 50-plus years with Dawn Foods, Ron continues to reinforce the meaning behind Dawn’s Circle of Excellence with teams on a daily basis.
Miles Jones
For more than 35 years, Miles has been dedicated to ensuring that Dawn Foods continues to innovate in the high quality, new products we bring to bakers and other industry leaders.
Carrie Jones-Barber
 – Chief Executive Officer
As CEO of Dawn Foods, Carrie has led Dawn to become one of the world’s premier bakery companies. She is intensely proud of Dawn’s legacy, yet focused on Dawn’s next horizon of international growth in a sustainable and profitable manner. Having started her career in medical sales, Carrie came to appreciate the true value of understanding your products completely and being able to effectively communicate their benefits to customers. This served her well upon entering Dawn in a sales role in the Florida market. She has held various cross-functional roles with progressively increasing responsibility, including CIO, where she oversaw the implementation of the company’s first global ERP system, and President of International, where she successfully led a turnaround. Carrie has introduced significant organizational change at Dawn Foods, including global strategic planning processes and change management best practices. A keen advocate of the Dawn Difference, she is a firm believer that the company’s culture spans geographic and social boundaries. Carrie loves to interact with Dawn’s customers as often as possible and, like she did as a child, enjoys taking her daughter on bakery visits.

“Dawn has the products and people that enable our customers to deliver bakery experiences that are a point of differentiation for their businesses and that will entice consumers again and again.”

Hails from:
 Jackson, MI

Our Greatest Asset: People. I think we do an excellent job in attracting and developing the best people. At Dawn, people can make a difference every day, and our people do.

Our Greatest Challenge: Balancing family culture with growth requirements. It is essential that we maintain the spirit of Team Dawn and the great sense of family, while changing as an organization and ensuring our growth metabolism is founded on processes and structures that maintain profitable growth.

Favorite Sports Team: Northwestern Wildcats. As dangerous as it is in my family to support anyone other than a Michigan team, I got my MBA at Kellogg.

Favorite Baked Good: Tuxedo Vortex Cake

Hobbies: Being with my family. I love cooking food from around the world with my daughter, skiing, bike riding, tennis, reading and traveling.

Favorite Food: Italian – I have a weakness for truffles!

Favorite Travel Destination: Any place with a palm tree and crystal clear water
Aaron Jones
Having held numerous positions since 2000, from warehouse, to sales, to administration, and currently serving as Director of AP, AR, Cash and Credit, Aaron brings a broad base of experience to Team Dawn, ensuring best practices and fiscal responsibility.
Sam Jones
Part of the Dawn team since 2003, Sam brings a strong analytical background as a member of the marketing team, helping our team connect with customers around the world.
Sarah Richmond
Originally with Dawn from 1993-2003, Sarah returned in 2007 to establish and lead the Dawn Foods Foundation that works to support and enhance the communities where Dawn facilities are located.

Dawn Foods Gets Our Start in Jackson, Michigan

Prior to 1920, Dawn is originally founded as the Century Bakery in Jackson, Michigan, by Eugene Worden and Grover Lutz. They choose the name “Dawn” because of the time of day bakers do their work. Dawn's donut recipe soon becomes so successful that Mr. Worden and Mr. Lutz buy a bigger building and install equipment for mixing and packaging. They then form the Dawn Donut Company, the nation’s first industrial bakery mix company. Today, Dawn Foods is still proudly headquartered in Jackson.
1920 dawn-century-bakery 1920 centurybakery

Marlin Jones almost plays baseball instead of going to business school

When Marlin Jones is in high school, he is contacted by a major league baseball team and asked to join their AAA club. However, Evelyne, who would later become Marlin’s wife and matriarch of Dawn Foods, says if he plays baseball instead of going to business school, she might not be waiting for him when he returns. And so Marlin goes to business school and finishes a two-year business course in one year.

Marlin Jones joins Dawn

In a difficult era when commodities are scarce and many businesses are failing, Marlin Jones first joins the company as a bookkeeper and purchasing agent. He discovers that by traveling to agricultural areas, he can arrange with farmers to commit their fields of grain and sugar beets to Dawn. Thanks to his efforts, the company is still healthy when WWII ends in 1945.
Old Dawn Packing Plant

Marlin Jones purchases Dawn

1955 marlin-jonesMarlin Jones sees the potential in Dawn and takes money out of his paycheck every week until he can buy the company.

Dawn introduces the first commercialized French Donut mix to the baking industry

1956 brochuresDawn is the first company to successfully introduce and sell “add water only” French cruller mix, continuing the legacy of bringing quality, taste and convenience together for our customers.

Ron Jones joins Dawn

1957 ron-jonesSolidifying the family’s commitment to the business, Ron Jones, the oldest son of Marlin Jones, joins the company as an accountant. Ron is the former CEO of Dawn and now serves as Chairman of the Board.

Dawn purchases automatic donut machine division from Perkins

Dawn buys Perkins Automatic Donut Machine division from Baker Perkins, which is capable of producing 2,000 dozen donuts per hour. This step toward mass automation positions Dawn as a leader in the baking industry.

Dawn builds automated mix plant and buys equipment factory in Jackson, MI

1966 gound-breaking
To keep up with the needs of customers, Dawn expands into a larger mix facility, including the installation of million-pound bulk flour bins and bulk train car flour unloading facilities. Dawn also forms the Dawn Equipment Company to expand our manufacturing efforts.

Dawn patents automatic donut turnover icing machine

Dawn patents a machine that automatically turns donuts over to ice both sides and can now produce 1,000 dozen iced donuts per hour using the new machine along with Dawn fryers and conveyor systems. This innovation makes us the leader in donut production.

Miles Jones joins Dawn

1967 miles-jonesMiles Jones, Ron’s brother, joins Dawn to work in the laboratory developing new products. Miles is currently Co-Chairman of the Board.

Steven Jones joins Dawn

1968 steven-jonesThe third Jones brother, Steven Jones, joins Dawn and creates the most successful advertising and marketing program in the baking industry.

Dawn develops new technology extending the life of yeast raised donuts

Dawn develops innovative technology that helps solidify Dawn Raised A® donut mix as the industry standard.
1972 donut-technology

The Dawn Food Products name is born

1978 olddawnlogoAs the company grows, Dawn determines that customers need a full-service supplier for all their bakery needs, so Dawn expands the product line to a complete range of bakery products. The Dawn Donut Company name is changed to Dawn Food Products, Inc. to reflect the wide range of bakery products that are now being produced.

Dawn Foods enters into a license agreement with Torigoe Company in Japan

Dawn enters into a licensing agreement with the Torigoe Company bringing Dawn mixes to Japan and signaling the start of global expansion.

Dawn Introduces Single Stage (just add water) Angel Food cake mix to the industry

Dawn Foods is first to successfully introduce “Just add water” Angel Food cake mix to the baking industry.
1980 specialty-cake-mixes

Dawn expands manufacturing and distribution capabilities

Dawn purchases mix and icing production facilities from Bessire & Company in Louisville, KY, and begins manufacturing icings and fillings, while expanding into distribution.

Carrie Jones-Barber joins Dawn

1985 carrie_jonesbarberCarrie Jones-Barber, Ron’s oldest daughter, joins Dawn and eventually takes over the position of Chief Executive Officer.

Dawn officially enters distribution business

1985 dawnfoodsseattle
Dawn acquires Western Bakers Supply, Denver, CO, and officially enters the distribution business, allowing the company to work with customers across the country.

Dawn buys its first frozen plant

Dawn acquires a plant in Crown Point, Indiana, and adds frozen capabilities.
1986 crown-point---frozen-plant---muffins

Dawn expands into the U.K.

Dawn purchases a manufacturing plant in Evesham, UK, beginning expansion abroad.

Dawn buys its first frozen cake plant

Dawn purchases Knaubs Cakes in York, PA, and enters the frozen cakes business.

1997 vortex-cake-york-production-photo

Dawn forms Dawn Foods International

Dawn Foods International is formed, becoming one of the first American-owned sweet baked goods companies outside the U.S.

Dawn expands into Mexico

Dawn acquires Mixco International SA de CV.

Dawn begins acquiring regional distribution businesses

Dawn expands its national distribution capabilities with the acquisition of regional distribution businesses across the country.

Aaron Jones joins Dawn

2000 aaron-jonesA third-generation member of the Jones family, Miles Jones’ son Aaron Jones joins Dawn as a Replenishment Management Coordinator. Currently, Aaron is Director of AP, AR, Cash and Credit.

Dawn builds automated cake plant

Dawn builds a fully-automated cake plant in Atlanta, GA, further expanding our capabilities in frozen cakes.

Dawn acquires CSP Foods

Dawn purchases CSP Foods, a Canadian company, and expands our mix manufacturing capabilities in Canada.

Sam Jones joins Dawn

2003 sam-jonesSam Jones, the second of Miles Jones’ sons to join Dawn, joins as a Safety and Environment Control Specialist. Sam is now a member of the marketing team.

Dawn acquires Bunge NA Bakery Supplies

Dawn acquires Bunge NA and expands production capabilities along the west coast for the first time.
2004 frozen-cake-mexmo-bunge-2004-production-photo

Dawn further expands manufacturing capabilities in Europe

Dawn purchases a plant in Steenbergen, Netherlands, expanding and improving frozen dough operations, including muffins and other baked goods.
2004 steenbergen-production

Dawn expands corporate headquarters

2004 corporate-headquartersDawn moves its home offices to a new location in Jackson, MI, to accommodate increased sales and growth.

Sarah Richmond rejoins Dawn

2007 sarah-richmondOriginally with Dawn from 1993-2003, Sarah, the daughter of Steven Jones, returns in 2007 to establish and lead the Dawn Foods Foundation, which works to support and enhance the communities where Dawn facilities are located.

Ben Jones Joins Dawn

2007 ben-jonesA member of Team Dawn since 2007, Ben, another of Miles Jones’ sons, brings ingenuity and efficiency to his newest position as a Distribution Sales Representative in the Chicago area.

Ron, Miles and Steven are inducted into the International Baking Hall of Fame

The Jones brothers are honored by AIB International for their contributions to the baking industry and ingredient technology.
2007 milessteverontuxes

Dawn creates Swan Foods, a joint venture in Oman

With the creation of Swan Foods, Dawn expands capabilities in the Middle East.

Dawn celebrates 90 years in the baking industry

2010 dawn-family-w-food

Dawn expands into high-end pastries

Dawn purchases Unifine Food & Bake with plants across Europe, expanding Dawn’s portfolio into high-end European pastry ingredients.
2011 highend-pastries

Dawn opens new International Headquarters in Amstelveen, Netherlands

Dawn opens a new International Headquarters in Amstelveen covering sales and operations in Europe, Africa, the Middle East, and Asia Pacific to better serve customers around the world.
2012 amstelveen-netherlands

Dawn opens sales office in Dubai

Dawn opens a new sales office in Dubai, furthering capabilities in the Middle East.
2015 dubai-office-2