Consumer Trend Guide: Throwback Thursday, Every Day

A trend is a name we give to the constant change around us; inspiration for new thoughts, ideas, and approaches. Consumer trends are a reflection of this constant change, driven by large-scale societal, economic, demographic, and industrial shifts. Trends remain in the market for a significant period of time and can influence many types of products, including food.

In this guide, we will focus on the consumer trend of Throwback Thursday, Every Day, help you understand this trend and how to create bakery products to meet this demand.

Consumers’ lives are becoming more busy and complicated. As a result, they are looking for ways to stay connected to their pasts. In the world of food, this means enjoying traditional flavors and nostalgic recipes that remind us of simpler times.* What does this mean for your bakery? It means you have the opportunity to reinvent classic desserts with cherished flavors, and help your customers enjoy a treat or special moment that brings back happy memories.

*Sterling Rice custom innovation workshop for Dawn Foods