vegan-element


4 ways to celebrate with your customers this Christmas

 

Across Europe, Christmas is undoubtedly the biggest holiday of the year – for bakers and for their customers. For many families, December 2021 will mark their first Christmas together in two years. People are finally able to reunite with loved ones this holiday season. So let’s give them even more reason to celebrate!

Our research shows that half of European consumers want to see more indulgent and premium offerings when it comes to snacking products1. And speaking of indulgence, 31% of consumers globally consume cakes simply to treat themselves.

So what are you waiting for? Christmas is the ideal time to differentiate your business by giving your customers what they’re looking for: pure indulgence and seasonal treats for the ultimate celebration. We’re here to help you out with 4 creative Christmas crackers

 

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