Make Summer Sweet
Dawn’s Monthly Profitability Playbook Breaks Down The Opportunities Throughout June to Boost Sales and Celebrate Sweet Moments
This month, our Profitability Playbook focuses on the many summer moments June offers bakeries who are seeking ways to drive higher sales and improve customer loyalty. Some savvy planning and tweaks to the bakery assortment can help bakers grow all season long.
Start with Summer Flavors
June means the true start of summer. With the end of school and pools opening, consumers start to crave the tastes they associate with summer months. Our inspiration guides bring together ideas, recipes, and inspiration to help craft an assortment that is bursting with fruit flavors and vibrant colors. You can download the guide here.
Graduates Deserve Cake!
Graduations are everywhere in June, and high school and college grads deserve to feel celebrated for all they’ve accomplished. This season also gives bakeries an opportunity to showcase decorating skills and creativity. Go beyond the traditional sheet cake and offer unique forms like cupcakes or tiered cakes. Dawn makes it easy to advertise all bakeries are doing with our graduation posters and door clings. Just download and go! We also have recipes that offer a unique twist on graduation, like our macaron cake and graduation cupcakes. Learn more here:
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