Create Your Own Mix of Tradition, Trend, and Trusted Baked Goods
As consumers get ready to celebrate the holidays with family and friends, bakers should prepare to be the go-to source for festive treats for every occasion. Now is the time to assess your product assortment to ensure you’re delivering what consumers want now through the New Year.
Embrace Tradition
There are traditional holiday flavors and desserts that consumers will always expect. This season, ensure you have these favorites in your case and prioritize them in your marketing. Flavors like cranberry, apple, peppermint, and chocolate are always stars of the season and work well in everything from pies and tarts to cakes, cupcakes and donuts. A time-tested showstopper is the Yule Log. Dawn’s Fall Holiday Seasonal Inspiration Catalog shares this recipe, along with others that help bring the holiday season to life. You can download the Seasonal Inspiration Catalog from www.dawnfoods.com/products/seasonal for inspiration, recipes, and product recommendations to ensure your treats turn out tasting and looking amazing.


Market for the Season
*https://www.mentalfloss.com/article/638495/favorite-holiday-desserts-map