Social Media Made Easy

Bakeries that use social media connect with their customers and boost sales, but setting aside time to post every day can be challenging. These free scheduling tools make managing your platforms a piece of cake.

1. For the Social Media Newbie: BUFFER

Buffer’s top-rated customer service means you’ll get your questions answered via email, Twitter and Facebook Messenger—fast.

More to love:
Manage social handles on the go with Buffer’s mobile app.
Use the link-shortening feature to create cleaner, more concise posts.

Plans start at: Free for 3 accounts

2. For the Baker Looking to Master Metrics: HOOTSUITE

Track follower growth and post performance (think reach and shares) with Hootsuite’s analytics offering. 

Bonus features:
Take advantage of free online courses to elevate your social media savvy. 
Preschedule up to 30 posts at a time.

Plans start at: $29/mo. for 10 accounts

3. For the Photography Lover: MAVSOCIAL

MavSocial’s stock image library and photo-editing software help you craft beautiful, scroll-stopping shots.

More perks:
Upload, store and manage all your digital assets—from product images to behind-the-scenes videos—in the platform’s library.
Easily manage a series of themed posts—updates about a contest or a new store opening, for example—using MavSocial’s campaign-planning feature.

Plans start at: Free for 2 accounts