Better for You, Done Better.
Dawn Balance products meet consumer desire for products made from simple and delicious ingredients, with the quality and reliability you count on from Dawn.
With Dawn, You Can Have It All
Dawn has a wide variety of better-for-you options to satisfy consumer demand
A broad portfolio of cleaner ingredients to meet your customer's desire for products made with no artificial flavors, colors, sweeteners or unnecessary ingredients.
Dawn's range of great tasting, sugar-free cake mixes and buttercreme style icings help delight customers with special dietary needs and product preferences.
With unrivaled taste, quality and performance, Dawn makes it easy to add consistent, delicious gluten-free products to your everyday lineup.
Dawn delivers a variety of better-for-you ingredients, decorations and inclusions to help grow your business and keep your customers coming back for more.
Just as tasty as ‘conventional’ products, Dawn’s vegan donut mixes are certain to delight customers with special dietary preferences.
Dawn’s line of whole grain mixes and bases make it easy to add extra goodness to your bakery case.
Dawn Balance® Naturally Brilliant Buttercreme Style Icings and Flat Icings that are formulated with colors sourced from plants, fruits and/or vegetables and have natural flavors and no artificial sweeteners.
Health Trends in Baked Goods Manufacturing
Demand for natural ingredients and cleaner products is on the rise—and when leveraged appropriately, this trend can create a promising sales opportunity for baked goods manufacturers.
According to a recent survey from Nielsen, 67
percent of consumers in the U.S. want to know every ingredient in the food they buy. Separate Nielsen research found 68 percent of global consumers are willing to pay more for items that don’t contain artificial colors and flavors.
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Going Gluten-Free with Sinfully Indulgent Ingredients
As a dietician, Pam Cureton wouldn’t recommend a gluten-free diet for people who want to lose weight because many products contain high levels of refined rice or another alternative flour and starches as well as a low amount of fiber.
“Weight gain is very common for our celiac patients,” said Ms. Cureton, clinical and research dietician at the Center for Celiac Research in Baltimore specializing in the treatment of celiac disease, and a member of the Grain Foods Foundation’s Scientific Advisory Board,
And many of the most successful gluten-free products are loaded with indulgent ingredients that sometimes make them taste just as rewarding as conventional baked goods.
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Need more ideas and inspiration? Browse our collection of recipes featuring Better For You Dawn products
Gluten-Friendly Brownie Cookie Sandwiches
Oct 10, 2018, 08:16 AM
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Melissa Trimmer, CEPC
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