Ready-to-Sell Classic Dessert Cakes

Part of a COMPLETE Solution for Your Bakery. Made with super-moist layers and smooth buttercreme style icing, these simple but elegant designs provide solutions to your customer needs to treat their family everyday with classic cakes at a value price.


Classic Dessert Cakes

Some desserts never go out of style, like dessert cakes in classic flavors. Dawn offers a variety of simply designed timeless favorites, from a creamier Boston Cream to a rich new Pineapple Upside Down — at affordable price points sure to drive impulse buys from your customers.

  • Free your decorating labor for complicated custom design projects
  • A full range of all the top selling flavors throughout the year
  • Everyday and seasonally appropriate, traditional cake flavors
  • Band-style labels allows consumers to understand what is inside the cake before they buy

20160324 Dawn Cakes Composition 02

Triple-Layer Dessert Cakes

Frosting, and a lot of it, is a significant influencer in cake purchase decisions. That’s why Dawn’s new line of triple-layer dessert cakes have been designed to deliver more buttercreme style icing per serving. With three slim cake layers and two mid-fill frosting layers, we’ve changed the ratio of icing to cake, which will change up the enthusiasm your customers show for these cakes.

  • Updated cake designs highlight hand-decorated appeal
  • Everyday and seasonally-appropriate on-trend flavors make updating your assortment easy
  • Suggested retail price of $14.99 allows you to increase your top line with higher-quality cakes
  • 365 days of frozen shelf life and seven days refrigerated shelf life, as well as five days ambient shelf life
  • Capitalize on peak selling seasons by bringing in extra items to bolster your sales without additional labor — simply thaw and sell
  • Band-style labels allows consumers to understand what is inside the cake before they buy
20161220 NA Golden_Fudge_026-outlined
20161220 NA Carrot_018-outlined
20161220 NA Classi_Chocolate_024-outlined