As CEO of Dawn Foods, Carrie has led Dawn to become one of the world’s premier bakery companies. She is intensely proud of Dawn’s legacy, yet focused on Dawn’s next horizon of international growth in a sustainable and profitable manner. Having started her career in medical sales, Carrie came to appreciate the true value of understanding your products completely and being able to effectively communicate their benefits to customers. This served her well upon entering Dawn in a sales role in the Florida market. She has held various cross-functional roles with progressively increasing responsibility, including CIO, where she oversaw the implementation of the company’s first global ERP system, and President of International, where she successfully led a turnaround. Carrie has introduced significant organizational change at Dawn Foods, including global strategic planning processes and change management best practices. A keen advocate of the Dawn Difference, she is a firm believer that the company’s culture spans geographic and social boundaries. Carrie loves to interact with Dawn’s customers as often as possible and, like she did as a child, enjoys taking her daughter on bakery visits.
“Dawn has the products and people that enable our customers to deliver bakery experiences that are a point of differentiation for their businesses and that will entice consumers again and again.”
Hails from: Jackson, MI
Our Greatest Asset: People. I think we do an excellent job in attracting and developing the best people. At Dawn, people can make a difference every day, and our people do.
Our Greatest Challenge: Balancing family culture with growth requirements. It is essential that we maintain the spirit of Team Dawn and the great sense of family, while changing as an organization and ensuring our growth metabolism is founded on processes and structures that maintain profitable growth.
Favorite Sports Team: Northwestern Wildcats. As dangerous as it is in my family to support anyone other than a Michigan team, I got my MBA at Kellogg.
Favorite Baked Good: Tuxedo Vortex Cake
Hobbies: Being with my family. I love cooking food from around the world with my daughter, skiing, bike riding, tennis, reading and traveling.
Favorite Food: Italian – I have a weakness for truffles!
Favorite Travel Destination: Any place with a palm tree and crystal clear water