Dawn Helps Bakers 'Get Back to It' with Super Six Summer Savings

Apr 30, 2021, 11:08 AM by Rhian Hawkings
Dawn Foods has announced discounts across its six best-selling mixes for the months of May-July 2021 as part of a campaign to support bakers in getting back to business as we come out of lockdown.

Dawn’s ‘Super Summer Savings’ offers bakers £5 off each 12.5kg bag of the company’s Extra Moist Plain Muffin Base, Extra Moist Chocolate Muffin Base, Crème Cake Base in both Plain and Chocolate and Dawn’s Golden Genoese Cake Base and Dark Devil’s Genoese Cake Base. The ‘icing on the cake’ is a free 10kg pail of Dawn’s New Fudge Icing available in white chocolate, raspberry or cappuccino flavours, when six of any combination of the participating bakery mixes are purchased at the same time.

Jacqui Passmore, Marketing Manager UK and Ireland at Dawn Foods said:
“As the economy is starting to  get back on its feet, Dawn is keen to support its customers with savings to help increase sales and profitability. We have chosen some of our best loved and most popular products for our Super Summer Savings promotion – these six products are versatile, hold inclusions well and deliver consistent results so we are expecting a great deal of demand.”

In addition, from the beginning of May, the first 50 bakers who sign up to Dawn’s newsletter at dawnfoods.com/uk will receive a free 'Back to It' Bakers Kit featuring bakery essentials.