Year on year vegan diets continue to gain relevance across Europe, projected to overtake vegetarian. Even consumers that are not actively vegan are becoming more health-conscious and are adopting vegetarian, plant-based and vegan buying habits. Veganism proves to be more than a micro-movement: it is the new gluten-free!
Start your vegan journey with Dawn. Create your own vegan bakery assortment with our full ingredients range, from mixes to icings, glazes and toppings. Or choose our new vegan frozen products for ultimate convenience.