GET READY FOR SPOOKYLICIOUS PRODUCTS AND MONSTER OFFERS!

For 100 years Dawn has been focused on bringing customers the insights, innovations and strategies to help you grow. Our American heritage makes us experts in the Halloween tradition; we are fully equipped to help you increase your seasonal Halloween sales.





Fang-tastic Halloween Sign Up Offer

Dawn's 'MONSTERS YOU WILL LOVE TO EAT' are creeping and crawling their way to you, to help you take advantage of the scary season this year. Read on further for all of the different ways that Dawn can help you and your bakery get prepared for Halloween, but before you do make sure you are signed up for our e-newsletters:

Bats and screaming donut

Stay up-to-date and sign up for Dawn e-newsletters to receive the latest promotions and product launches, inspirational recipes and market trends. 

PLUS...

The first 50 sign-ups during August and September will receive an exciting Halloween giveaway!

To sign up CLICK HERE

 

Terms and Conditions apply

  


4 steps to Halloween


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FREE* Halloween POS Toolkit

Every time you buy any 5 of our participating products, you'll get a free* Halloween Point-of-Sale Toolkit with Dobla® Chocolate Bat decorations inside. Coming soon to a bakery distributor near you.

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Halloween Recipes

We've got a host of spooky inspirational recipes using our bakery ingredients, from mixes and toppings to fillings and decorations. Start creating your signature seasonal bakes to scare your customers!

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Halloween How-to Videos

 

Check out our Halloween How-to videos for a step-by-step guide to creating eerily exciting sweet treats for your customers this autumn. View our How-to videos to get started here.

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Dawn Halloween Challenge

 

During September - October we have a spook-tacular prize draw with the chance to win fantastic Amazon and Love2shop Vouchers, Baker's Toolkits and more! Don't miss your chance and enter today!

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New Dawn Frozen
Halloween Range!

Order now limited stock available



 

Halloween POS Toolkit 2020
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FREE* Halloween POS Toolkit 

Decorate your bakery in the spirit of Halloween and attract even more customers! Just buy 5 of our specially selected products below, in one single order, through your local participating bakery distributor to be able to claim your FREE* Halloween Point-of-Sale Toolkit.  

Hallowen Product Table  

 

Dawn Halloween POS Toolkit contains:

  • Dobla® Halloween chocolate bat decorations
  • Halloween themed muffin cases 
  • Halloween point-of-sale materials to decorate your bakery including window stickers, wobblers and bunting

 

*HALLOWEEN POS TOOLKITS WILL BE AVAILABLE THROUGH PARTICIPATING BAKERY DISTRIBUTORS FROM SEPTEMBER 2020 

 







New Dawn
Pumpkin Filling!

Order now!






 

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Halloween How-to Videos

Create tasty Halloween treats with our easy step-by-step How-to videos. It's easy to theme your cakes and bakes using our range of products and ingredients - boost your sales and attract new customers. Check out our delicious How-to videos below!

 



 

Spatula

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Dawn Halloween Challenge

Enter our spooky Halloween Challenge for a chance to win one of the fantastic prizes below. Simply, guess how many chocolate bats are in the jar and enter by filling in your details!  

You could win:

  •  1 x £500 Amazon Voucher
  • One of 8 x £50 Love2shop Vouchers
  • One of 10 x Baker’s Toolkits
  • One of 20 x 3.5kg Dawn Mixes 

 To enter and for Terms and Conditions Click Here