Student Ambassador Krystal: Fruit Flavour Trends 2021

Seasonal Fruits

Consumers are becoming more sustainability and environmentally conscious, and are also expecting to see companies make efforts to offset their impact on the environment. Using local British or ‘country of origin’ seasonal fruits will aid in sustainability because it reduces the carbon footprint, energy costs for growth and transport of the fruit, through reduced packaging and reduced use of fertilizer. Using seasonal fruits also means a higher taste profile of the product.

Ideas to try!

  • Fresh Fruit Tarts
  • Twist on a lemon meringue pie; berry & mint meringue pie

Seasonal fresh fruits can also be used in a variety of different recipes, such as curds, jams, gels, creams, buttercreams, jellies, parfaits, ice-creams, glazes, sorbets, sauces, dried, grilled, or caramelised fruits.

Cream Pies

Nostalgic Flavours

People are looking for comfort foods, bringing them back to the safety and happiness of childhood memories. These flavours have been quite popular recently and with a little twist to make them even more eye-catching to the modern-day consumer, such as smoked vanilla flavour, or a play on the format of the sweet dessert – turning pie into a layered cake for example!


  • Raspberry & lemon cinnamon buns
  • Rhubarb & custard crumble
  • New take on a traditional upside-down cake; rum & pineapple upside down cake or elderflower & peach upside down cake
  • Smores cheesecake, recipe coming soon! 
  • Bakewell muffins. Recipe available here!

Rhubarb and Custard Sponge Cak

Krystal Jenkins, a second year undergraduate on University College Birmingham’s Bakery and Patisserie Technology course, gives her thoughts on what fruit flavours are trending in 2021, and how they can be applied to sweet bakery:

Summers are finally here! Which means we can start creating those summery bakes for warm evening BBQs, afternoon teas in the sunshine and beach trips! With so many flavour trends out there, we are going to narrow it down to just the best fruit flavours for 2021. These include the trends of the year such as healthy, botanical, seasonal fruits and last but not least, nostalgic fruits from the past to bring back all those fun summer memories!


Healthy Fruits

The healthy foods trend, as I mentioned in my previous blog, is becoming popular, especially now with the pandemic, people are looking for healthier and immune boosting foods. These fruit flavours include things like blueberries (antioxidant & anti-inflammatory) with studies also showing that they have many health benefits and other berries, such as blackberries, elderberry, strawberries and cherries are also shown to have similar effects. Bananas support your overall health and gut health. Citrus fruits such as lemon, lime and, all popular, Japanese yuzu are immune boosting and include antioxidants. More tropical fruits from outside the UK bring a wider variety of exciting new flavours like mangos (antioxidant & anti-inflammatory, aid digestive system, and shown to protect the body from chronic diseases), pineapples (high source of vitamin C; improve immune system function, act as an antioxidant), watermelon, peaches (antioxidants) and kiwi (high sources of vitamins, and eye health & a source of fibre). Also honey, although it is not a fruit flavour, pairs nicely with lots of fruits and is a delicious bakery ingredient that can be a healthier alternative to sugar.

Recipe ideas for bakers with these flavours:

  • Maple or honey blueberry muffins/cupcakes
  • Chocolate avocado and cherry brownies
  • Yuzu & pineapple roulade
  • Watermelon, strawberry and mint Eton mess
  • Peach Tarte Tatin

Blueberry Maple Donuts

Floral and Herbal Flavour

Not sure if it’s just me but gin comes to mind whenever I think of botanical flavours. Flavours such as elderflower, lavender, rose and orange blossom are becoming even more popular in the bakery industry, especially in artisanal high street bakeries. Cherry blossom, also known as Sakura, is another botanical flavour that is becoming popular, it has light sweetness, not too sickly, with a slight floral hint that can be used with a wide variety of flavour combinations in a sweet bakery product.

Delicious recipe ideas:

  • Cherry blossom roulade
  • Passionfruit & orange blossom tart
  • Edible flower cookies
  • Rose & pistachio cookies

Botanical Cupcakes